Publishing Pricing Solutions

sigmund-HsTnjCVQ798-unsplash

We work with Publishing companies to increase revenue by employing strategic pricing.

The publishing industry is highly dynamic (transitioning from physical to digital) and in a constant state of evolution. In order to compete in this changing environment, it is critical to increasing revenue by employing strategic pricing practices. Revenue Management Labs works with clients in the publishing industry to deliver hands-on, tailored results by leveraging client and market data to determine which levers (e.g. price optimization, segmentation of customers, subscription-based pricing, etc.) will drive the most impact to your top and bottom-line.

Addressing Your Unique Challenges

Shift to
Digitization

Increase In
Input Costs

Optimizing
Offers

Balancing Omnichannels

Insights

What is Price Segmentation

Price segmentation is a pricing strategy that involves setting different prices for the same product or service to distinct market segments based on customers’ ability and willingness-to-pay. This strategy has been proven to increase revenue and profitability.

Read More

Preparing your Business for a Recession

Recessions are inevitable and difficult diagnose, let alone predict. It’s best to prepare for a recession when you are not in the midst of it. We provide a guide to how to prepare your pricing strategy for a recession.

Read More

Contact us today for more info on our Publishing consulting services