Our Expertise

Our Expertise

We have expertise to drive sustainable revenue growth with the right pricing strategy for your organization.

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Pricing Optimization

Find the right price to drive revenue growth without losing sales volume.

Mix Management

Optimize your portfolio’s price structures to maximize profitability

Discounts and Promotions Strategy

We empower your team to implement effective discount and promotion strategies.
Our Capabilities

Our Capabilities

We help businesses reach their revenue targets with practical pricing solutions and fully supported implementation.

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Pricing Strategy

We align pricing strategies with your business objectives to deliver long-term growth.

Pricing Due Diligence

Pricing Roadmap

Value Creation

Business Transformation

Our team is there with you to build your revenue growth management capabilities.

Strategic Execution

Pricing Enablement

Revenue Management as a Service

Pricing Trainings
Industries

Industries

Our pricing experts offer a client-centric approach backed by extensive industry expertise.

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Business Services

Unlock the true value of your services to capitalize potential revenue.

Consumer Goods

Identify opportunities in real-time to outperform competitors and increase total margins.

Life Sciences

Develop data-driven business insights to define a high performing pricing strategy.

Manufacturing and Distribution

Grow revenue under tight margins, economic uncertainty, and intense competition.

Private Equity

We assess potential investments and identify revenue opportunities quickly.

Software and Technology

Achieve clarity in pricing structure and address differentiated buyers’ needs.
About Us

About Us

Revenue Management Labs is a fast-growing pricing consulting company that provides practical pricing strategies and implementation plans.

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Careers

We are always looking for new people to join our pool of smart and talented experts.

Our People

We deliver solutions quickly and with real-world impact.
Insights
Podcast
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Revenue Growth Management Consulting

Our Approach to Revenue Management

We help businesses reach their revenue targets with practical pricing solutions and fully supported implementation.

Capabilities and Revenue Management Services

We have the level of engagement your business needs to reach its goals and drive long-term revenue.

Our Expertise

We work closely with you to develop and execute winning pricing strategies.

Business Transformation

We gain alignment across your organization from the beginning with a realistic roll-out plan.

We are here to help you achieve profitable revenue growth

Article

A Guide to Value-Based Pricing

No other level has a higher impact on profits than pricing, so selecting the right pricing strategy is key to increasing revenue. Value-based pricing sets the price to what customers are willing to pay rather than cost plus margin.

Insights

What If AI Knew Exactly What You Were Willing To Pay?

The surge in tariffs introduced in late 2024 and early 2025 is reshaping global trade and directly impacting pricing strategies across key industries. From automotive and electronics to food and agriculture, businesses are grappling with rising import costs, supply chain shifts, and new revenue risks. This article explores the industries hit hardest, the pricing and revenue management (RGM) challenges they face, and the strategies companies can adopt to protect profitability while staying competitive in a volatile global market.

Tariffs Are Reshaping Pricing for North American Manufacturers

The surge in tariffs introduced in late 2024 and early 2025 is reshaping global trade and directly impacting pricing strategies across key industries. From automotive and electronics to food and agriculture, businesses are grappling with rising import costs, supply chain shifts, and new revenue risks. This article explores the industries hit hardest, the pricing and revenue management (RGM) challenges they face, and the strategies companies can adopt to protect profitability while staying competitive in a volatile global market.

Who is the Pricing Unicorn in Your Business?

In this heated episode of The Pricing Guys, Michael and Avy go toe-to-toe on one of the most debated questions in pricing: Where should the pricing function sit?

Featured in Forbes: Adapting Pricing Strategies to Navigate Tariffs

Avy Punwasee, Partner at Revenue Management Labs, was recently featured in Forbes, sharing insights on adapting pricing strategies in response to tariffs. He discusses how businesses can assess tariff impacts, implement dynamic pricing, and align sales teams with pricing strategies to maintain profitability in a changing global market.