Private Equity & Venture Capital

We work with PE/VC firms throughout the deal lifecycle to maximize investments and grow portfolios.

Since 2015, Revenue Management Labs has worked with clients all over the globe and across major sectors to improve their return on investment at each stage of the deal lifecycle. From commercial due diligence to portfolio value creation, our specialized RML approach maximizes investments and grows business portfolios by leveraging revenue management.

Addressing Your Unique Challenges

Finding Investments

Winning Deals Against Competitors

Increasing Equity Value

Achieving Top Line Growth

How We Enable Investments

We take a revenue management perspective to PE/VC that is often overlooked by traditional firms, given the degree of expertise required.  The 5 key pillars of revenue management are:

We take a Revenue Management perspective to PE/VC that is often overlooked by traditional firms, given the degree of expertise required:

The RML Revenue Management Equation

Our revenue growth strategy first quantifies your differential value and gauge it against your current prices to identify missed opportunities.​ Once determined, we assess the volume driving investments companies are making and optimize it to increase incremental growth and boost ROI.​

Next, we build an offer portfolio that will ensure differentiation against competitors and drive decisions that maximize profitability. ​To successfully execute initiatives, we will arm your investments’ sales team with playbooks, joint business plans, and training. To ensure long-term success, we will equip your organization with the correct infrastructure to sustain and grow revenue management improvements.

The RML Approach

The RML approach creates value in your top and bottom-line through each stage of the deal lifecycle:

Buy Stage

Build Stage

Sell Stage

We Drive Value Creation Pre and Post-Deal

Before the Deal

1. Deal Generation

2. Deal Execution

After the Deal

3. Post-Deal Value Creation

4. Exit Planning

Partner Results Delivered

The RML approach to PE/VC generates consistent results: 

1 %
Improvement in velocity
1 %
Top-Line Business Growth
1 %
Bottom-Line Margin Gain


A Practical Guide to Win-Loss Analysis

Win-Loss Analysis is the process of critically understanding why some deals are won while others are lost; it is an in-depth review of what your company does well in attempting to gain valuable clients, but also why you may be losing out on important proposals.

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pricing mistakes to avoid

8 Pricing Mistakes You Should Never Make

Without the right pricing strategy, your company is bound to run into problems such as being unable to pass price adjustments, customers not understanding your prices, higher rates of defection, etc. Surprisingly these pricing issues can be easily avoided if you know what to look out for.

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Pros and Cons of Discounting Strategies

Pros and Cons of Discounting Strategies

As market environments continue to evolve, discount strategies are a proven way to achieve long-term goals for top-line growth. However, the financial trade-offs associated with discounting have to be clearly defined, along with routine post-analysis to understand the impact of the discounting actions.

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Contact us today for more info on our PE/VC consulting services