Executives in manufacturing provided insider information on the price increases, gross margin, and revenue growth from 2023 and their targets for 2024. We analyzed their responses and uncovered several traits the high performing companies had in common. Discover those and other insights in our Manufacturing Pricing Benchmarks white paper.
Some Key Inisghts
- European Manufacturing companies had considerably higher net price realization over North American Manufacturing companies
- Europe set higher revenue growth targets but were unable to hit them, whereas North America surpassed their conservative targets
- Within the Manufacturing industry, Medium sized companies ($500M – $1B) realized the greatest growth (price, net price, and revenue)
- When a Pricing Team is involved in the pricing function in manufacturing companies, more ambitious targets are set leading to higher growth






