Executives in distribution companies provided insider information on the price increases, gross margin, and revenue growth from 2023 and their targets for 2024. We analyzed their responses and uncovered several traits the high performing companies had in common. Discover those and other insights in our Distribution Pricing Benchmarks white paper.
Some Key Insights:
- North American Distribution companies had considerably higher net price realization over European Distribution companies
- Europe set higher revenue growth targets but were unable to hit them, whereas North America’s conservative targets were surpassed
- Greater discounting in Europe has led to net price performance at similar levels to inflation
- When the Finance Team is involved in the pricing function at Distribution companies, more ambitious targets are achieved leading to enhanced growth
