Industry: Software and Tecnhology
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Victor Farnese
Victor Farnese is a Principal at Revenue Management Labs, leading the tech strategy for CPG and Manufacturing projects. With over 11 years of global experience across the technology, consumer goods, and management consulting sectors, he focuses on digital transformation and investment optimization to drive sustainable business growth. Prior to his current role, he served as
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Diogo Cassimiro
Diogo is a technology and data leader who helps consumer goods companies turn data and AI into commercial impact. With nearly a decade in senior global roles at Kraft Heinz — most recently as Global Head of Data Stewardship and Quality — and prior experience as an equity and derivatives trader at 3G Capital, he
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Sam Tan
Sam Tan is a Manager at Revenue Management Labs, where he leads projects within the Software vertical, helping technology and SaaS companies develop data-driven pricing and packaging strategies. Before joining RML, Sam held roles in financial planning and analysis, pricing, and sales, showcasing a diverse and well-rounded commercial skill set. Sam earned his Bachelor of
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Navdeep Aulakh
Navi Singh is a Manager based in our Toronto office. Since joining the firm in 2023, he has advised leading companies, particularly in the Software and Technology sectors—on Packaging and Pricing Transformation. His recent work includes helping a B2B SaaS platform transition from a legacy à la carte model to a self-serve selling framework, and
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Joel Dienye
Joel Dienye is a Director in the pricing practice. As a Director, Joel works with client leaders in sales, marketing, and finance to solve pricing challenges. He is an expert at leading large pricing transformations, most notably with manufacturing, healthcare and business services clients. Joel designs and conducts fact-finding activities to understand client objectives and
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Karthik Balaji
After earning an MBA from Queen’s University, Karthik joined Revenue Management Labs, starting as a Associate Consultant, moving rapidly up the ranks to Director. His track record speak for itself, consistently identifying opportunities for ambitious revenue growth on every project. He has a passion for combining his background as a software developer with business insights
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Michael Stanisz
As the Founder and Partner at Revenue Management Labs, Michael Stanisz spearheads pricing initiatives across various sectors such as manufacturing and distribution, life sciences, technology, and business services. He brings his extensive experience in developing and implementing data-driven pricing strategies for companies ranging from small, private equity-backed ventures to Fortune 500 corporations. His strength lies