Consumer Goods & ServicesKey Pricing Trends Shaping Consumer Goods in 2026
Consumer goods pricing in 2026 will shift from broad price increases to precision driven strategies…
ArticleWhat Purpose Means for Pricing Leaders
In my conversation with Tareq Hadhad of Peace by Chocolate, we explore how purpose becomes…
ArticleTake the guesswork out of prices
Too many companies treat pricing like a formula: cost plus margin. In reality, pricing is…
ArticleLessons from common pricing mistakes
Pricing is one of the most powerful levers a business has, yet it is often…
ArticleEmpathy is a leadership advantage
In this Forbes-featured article, Avy Punwasee explains how empathy helps leaders balance data, compassion, and…
ArticlePricing & revenue management glossary
A comprehensive glossary of key pricing and revenue management terms, from pricing architecture to value-based…
ArticleFeatured in Fast Company: The pricing shift your business needs
We are excited to share our article in Fast Company on how businesses can unlock…
ArticleWhy pricing training matters
Pricing is the single most powerful profit lever for any company, but strategies only work…
ArticleWill AI pricing lose customers? What business leaders need to watch
AI-powered pricing delivers speed and profit, but is it putting customer trust at risk? I…
ArticleSaaS – the great bundle reversal
SaaS companies are unbundling once-popular product suites to offer more control and transparency. This shift…