Case Studies

Pricing strategy with real results

A look at how we have helped organizations across industries find margin, fix leakage, and build pricing capability that continues to deliver measurable results.

Software & Technology

Agile Pricing for New Data Service Product

RML developed a modular, value-based pricing strategy for a new data service product, capturing 3–5% of the target segment and driving $7M in year-one revenue.

Manufacturing & Distribution

Value-Based Pricing Drives Airline Tire Revenue

An aircraft tire manufacturer approached Revenue Management Labs to reach a 30% margin and optimize the price of a new and innovative product that was just coming onto the market.

Consumer Goods & Services

Optimizing Pricing for a Niche Publisher

A national publishing company that specializes in history books was debating the merits of implementing a price increase across their titles to counter flat revenue over the previous three years.

Manufacturing & Distribution

Channel Pricing Drives Battery Supplier Revenue

In the high-performance battery sector, a middle-tier company was offering three battery brands, Red, Blue, and Yellow (R, B & Y)

Software & Technology

Doubling Revenue by Redefining Price Fencing

A software company, specializing in cutting-edge animation tools, faced stagnant revenue growth over the last three years.

Manufacturing & Distribution

Volume Mix Strategy Drives RV Parts Profitability

A privately held North American corporation manufactures and distributes high-quality recreational vehicle (RV) parts through three primary channels

Consumer Goods & Services

Optimizing Pricing for a Niche Publisher

A national publishing company that specializes in history books was debating the merits of implementing a price increase across their titles to counter flat revenue over the previous three years.

Manufacturing & Distribution

How a $200M transport company finally made price increases stick

Years of across-the-board increases were going nowhere. A demand-driven approach unlocked an estimated $9M in…
Business Services

Leveraging Price Elasticity to Drive Net Sales Growth

Summary A mid-tier transport service company with an annual revenue of $200 million had a…
Manufacturing & Distribution

Volume Mix Strategy Drives RV Parts Profitability

A privately held North American corporation manufactures and distributes high-quality recreational vehicle (RV) parts through…
Manufacturing & Distribution

Pricing Strategies for Aftermarket Service Parts

Summary Managing revenue for aftermarket service parts companies is already a complex task due to…