Tag: Software & Technology
-
Meta’s Muse Code bets on ultra-low pricing to disrupt AI coding
Meta has entered the increasingly competitive AI coding-agent market with Muse Code, a terminal-based tool designed to manage software-engineering tasks from planning through verification. Its aggressive pay-as-you-go and feedback-based pricing is intended to challenge OpenAI and Anthropic while turning Meta’s substantial AI investment into a new revenue stream.
-
What Does the Right Pricing Metric Actually Do?
Most SaaS pricing conversations start in the wrong place. Teams debate per seat versus usage based versus tiered pricing, but they skip a more basic question: what is the metric actually supposed to do?
-
The 2 Biggest Pricing Trends Right Now
Dynamic pricing and transparency are reshaping how companies compete on price. In the Season 3 finale of The Pricing Guys, Michael Stanisz and Avy Punwasee use the controversy over FIFA World Cup tickets pricing going up as a lens to examine two forces that every pricing leader needs to understand right now.
-
Pricing strategy consulting article
Most pricing problems are not actually price problems. They are strategy problems, capability problems, and execution problems. Treating them as anything less is why so many pricing initiatives fail to stick.
-
Adoption of bundling in software packages
Discover how bundling features boosts revenue, simplifies pricing, and enhances customer satisfaction in software pricing strategies.
-
The State of AI in Pricing
AI is reshaping pricing, but most organizations are still early in translating that potential into measurable value.
-
2026 Software and Technology Executive Pricing Benchmarks
Software and Technology leaders are entering 2026 with growth expectations tied closely to pricing execution, monetization discipline, and value based expansion. Download the report to get this and other insights from executives across Software and Technology in North America and Europe.
-
Agile Pricing for New Data Service Product
Summary A global provider of market intelligence, data, and events was nearing the end stages of developing a new data service product targeted at the sales organizations of IT firms. They required a comprehensive pricing strategy to ensure the success of the product in a highly competitive landscape with a number of established companies. While…
-
Doubling Revenue by Redefining Price Fencing
A software company, specializing in cutting-edge animation tools, faced stagnant revenue growth over the last three years.
-
Product-led growth vs sales-led growth
Not sure whether PLG or SLG is right for your SaaS business? Revenue Management Labs’ executive guide breaks down the key differences, when to use each model, and how to transition or go hybrid.